Surfd
Healthcare

How to be discoverable by AI as a psychologist

Psychologists and therapists are surfaced by AI when their footprint names their approach, specialisms, and credentials. A clear public statement of your focus and licensing is what a model reads.

What recruiters and AI search for

These are the terms that describe psychologists in AI sourcing tools and assistant queries. Your public footprint should state the ones that are genuinely true of you, in plain language.

  • psychologist
  • clinical psychologist
  • therapist
  • CBT
  • counseling
  • licensed psychologist
  • mental health

An AI-legible headline and About

Lead with the role and one measurable outcome. Assistants surface specificity, so name the result, not just the title.

Example headline

Clinical Psychologist, CBT and trauma. Licensed, 12 years, accepts new clients.

Example About opening

I help people work through anxiety and trauma with evidence-based methods. I am a licensed clinical psychologist specializing in CBT, with over a decade of practice.

The evidence that moves you up

  • Approach and specialisms stated clearly
  • License and credentials
  • Location and availability where relevant

Frequently asked

Should therapists optimize this?

For private practice, speaking, and referrals, yes. A clear public profile helps assistants describe your approach accurately.

Approach or credentials first?

Both. Approach makes you relevant to a client, credentials make you credible.

Measure your discoverability

Surfd scores how AI search sees you as a psychologist, shows what the assistants say, and drafts the fixes. Free to start.

Other professions

New to this? Start with what Generative Engine Optimization means.